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云南字体标志设计对于大型钢结构广告牌,提议可以在钢材外表涂刷油漆

RIQI:2019-5-15 17:38:10 / RENQI: / LAIYUAN:[DINGSHENG]GUANGGAO

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云南字体标志设计对于大型钢结构广告牌,提议可以在钢材外表涂刷油漆

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    高速马路广告牌在洒洒户外媒体中无疑是覆被面较广泛的,因为它地处高速路段易于打量的位置,从高速的一端和高速路另一端过从的人海都能看见广告位,而且是一天24钟头,一周7天,全时段全天候宣传,而且覆被人海广泛,无论是私家车仍然巴士汽车,各种人海都可以覆被到。目标人海,高速马路广告在洒洒户外媒体中无疑是覆被面较广泛的,因为它地处高速路段易于打量的位臵,从高速的一端和高速路另一端过从的人海都能看见广告位,和其它户外媒体的不一样,高炮的目标人海是所有户外中较为明确的,商务人士,在外旅行人士等。
    logo的设计技法众多,概括说来要注意以下几点: ①保持视觉均衡、讲究线条的流畅,使群体式样美观; ②用反差、对比或边框等强调正题; ③取舍妥当的字体; ④注意留白,给人假想空间; ⑤使用色彩。因为人们对色彩的反映比对式样的反映更为敏锐和直接,更能激发情意,这搭我就着意谈一下logo设计中的的色彩使用技法。 ①原色要相对安定 ②强调色彩的仪式感:譬如重色块、线条的组合 ③强调色彩的记忆感和情谊规律:譬如黄颜色代表宏丽、明快;橙红给人和煦、热烈感;蓝色、紫色、绿色使人清凉、沉静;茶色、熟褐色令人联想到浓郁的香味(看过快餐店的广告吗?) ④合理使役色彩的对比关系,色彩的对比能萌生猛烈的视觉效果,而色彩的调和则构成空间层级。 ⑤看得起色彩的瞩目性。

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